Mike Lindell, the founder and CEO of MyPillow, Inc., has become one of America’s most prominent businessmen and political activists in recent years. With his ever-present infomercials and close ties to former President Trump, he has earned a reputation as an ardent conservative supporter. But how did this midwestern businessman amass his current net worth estimated at over $300 million? Let’s look closer at Lindell’s path from small-town hockey player and alcoholic to pillow mogul and political player. Now Let’s Know About Mike Lindell Net Worth.
Mike Lindell’s Early Life
Michael James Lindell was born in 1961 and grew up in Chaska and Carver County, Minnesota. His childhood was marked by family financial struggles and his parent’s divorce when he was just seven years old.
Having issues with addiction from an early age, Lindell began drinking as a young teen. He then progressed to heavy drugs in high school and developed an addiction to cocaine by age 21. His substance abuse problems resulted in lost jobs and two short stays in rehab during the ‘80s.
Lindell has shared stories of hitting rock bottom in 1988 when he was homeless and living on the streets in Minneapolis. During this dark period, his crack addiction reached dangerous levels, prompting a former colleague to offer to pay for a final 30-day stint in rehab. This proved to be Lindell’s turning point.
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Mike Lindell Net Worth and Career
Newly sober in the late ‘80s, Lindell started his own carpet cleaning company using a rented carpet cleaner. Calling the venture My Pillow Cleaning Concepts, Lindell worked around the clock to establish his small business.
The next decade brought enormous success as Lindell built a carpet empire worth millions. By 2000, Lindell’s company had grown to over 1,000 employees, and he began investing in commercial real estate.
But disaster struck in 2008 amidst the global recession. Bad investments and overextension of credit forced Lindell to lose his home and sell most of his assets—except one piece of equipment: a foam-filled pillow.
Inspiration struck, and Lindell began researching foam fill and pillow construction methods, looking to launch an entirely new business. By 2009, MyPillow was up and running using a unique, patented open-cell foam pillow design.
What started as a small operation run out of garages and storage spaces exploded into a major direct-to-consumer business. By 2011, thanks to the success of Lindell’s late-night infomercials, MyPillow had over $100 million in annual revenue.
Today, MyPillow has sold over 50 million pillows, boasts over 1,500 employees, and is valued at over $300 million. Forbes estimates Mike Lindell’s net worth to be around $300 million.
Mike Lindell’s Personal Life
A self-described “born-again” Christian, Lindell credits his faith in helping him achieve sobriety and success. He shared how a divine revelation in 2009 inspired him to launch MyPillow to help fund charities and evangelical outreach.
Lindell has four children from two past marriages. He married his first wife in the 1980s before getting divorced in the early 1990s due to his addiction issues. His second marriage in 1993 resulted in two daughters but also ended in divorce in 2007—again due to substance abuse problems.
In 2013, Lindell met his third wife, Dallas Yocum, and they began a romantic relationship while Yocum was working as a VP and COO at MyPillow. They married quietly in 2015 before divorcing abruptly in just 30 days. Lindell stated their rushed engagement was “God’s calling” but they quickly learned they were too incompatible.
Politically, Lindell has risen to become one of Donald Trump’s biggest celebrity supporters. He has championed Trump’s unsupported claims of widespread voter fraud in the 2020 election and helped sponsor some “Stop the Steal” rallies across the country. His political activism has led some major retailers like Bed Bath and Beyond to drop MyPillow products recently.
His relationships, political advocacy, and role at MyPillow mean Mike Lindell’s personal and professional lives will remain interlinked for years.
Birth Date | 28 June 1961 |
Birth name | Michael James Lindell |
Nickname | Mike Lindell |
Profession | American Businessman, Political Activist, and Conspiracy Theorist |
Father | James Lindell |
Mother | Barbara Lindell |
Height | 5′ 10″ (1.78 m) |
Spouse | Dallas Yocum(June 8, 2013 – ?) (filed for divorce) Karen Dickey(May 9, 1987 – ?) (divorced, 4 children) |
Children | Lizzy Meyers Charlie Lindell Darren Lindell Heather Lueth |
Birthplace | Mankato, Minnesota, United States |
Zodiac | Cancer |
Mike Lindell Wife
As mentioned, Lindell has been married three times: to Karen Dickey in the 1980s, to Dallas Yocum from 2015-2015, and to an unnamed second wife from 1993-2007, with whom he had four children.
He does not have a current wife, although he has been linked in the past to other women, including actress Jane Krakowski. Lindell called those allegations “100 percent false.”
Mike Lindell MyPillow
From its humble beginnings operating on a shoestring budget out of rented garages, MyPillow has grown into a $300 million enterprise. The key to MyPillow’s success comes from founder Mike Lindell’s unique pillow design using patented open-cell foam.
This foam technology molds perfectly to each user, providing customized comfort and support. The pillows continue adjusting to a sleeper’s head and neck shape throughout the night.
MyPillow now offers dozens of products, including pillows, mattress toppers, bed sheets, pet beds, and more. The company operates a major manufacturing facility in Lindell’s home state of Minnesota and corporate headquarters.
Due to his close ties to Donald Trump, Lindell‘s political activism has led to some public relations headaches and loss of business. However, Under his visionary leadership, MyPillow remains a major player in pillow and bedding manufacturing.
Unknown Facts About Mike Lindell
Behind the public persona of a wealthy businessman and political activist, there are some lesser-known facts about the MyPillow CEO’s earlier life and career:
- Lindell grew up in dire poverty with a single mom supporting multiple children via government welfare. As a child, Lindell began working odd jobs like trapping muskrats and selling their pelts to help his struggling family.
- Before he was a pillow mogul, Lindell owned and ran bars in Minneapolis in the 1980s. During this time as a bar owner, his addiction to alcohol and cocaine intensified.
- His addiction reached such a crisis point in the ‘80s that he would stay awake for two weeks straight going on cocaine binges. During one overdose episode, his heart stopped before doctors revived him in the ER.
- After his rehab stint in 1988, Lindell initially survived by begging for change on the streets of Minneapolis and sleeping outdoors or in halfway houses before starting his carpet cleaning company.
- MyPillow spent $100 million on advertising in its first decade, fueling massive growth. The expensive ad buys were so successful the company did over $500 million in revenue by 2015.
Lindell has lived an extraordinary life filled with epic struggles and phenomenal business success. While constantly making headlines today for his conservative political ties and support of Donald Trump’s unfounded election claims, much more lies beneath the surface with this fascinating self-made Minnesota businessman.
Frequently Asked Questions
1. Is Mike Lindell My Pillow bankrupt?
No, Mike Lindell’s company, MyPillow, is not bankrupt. Although MyPillow has recently faced boycotts and the loss of major retail partnerships due to Lindell’s political activism, the company remains financially solvent. MyPillow is privately owned by founder and CEO Mike Lindell, with annual revenue estimated at around $300 million as of 2022. However, the long-term financial impacts on MyPillow from consumer boycotts and retailers dropping products remain unclear.
2. How many times has Mike Lindell been married?
Mike Lindell has been married three times throughout his life. He married his first wife, Karen Dickey, in the 1980s before divorcing. He then married a second unnamed wife in 1993 and had four children with her before divorcing in 2007. Finally, Lindell married Dallas Yocum in 2015 but split after only 30 days. So, in total, Lindell has tied the knot three times.
3. How old is Mike Lindell?
Mike Lindell is currently 61 years old. Michael James Lindell was born in Mankato, Minnesota, on June 28, 1961. Lindell grew up in the Minnesota towns of Chaska and Carver County. He launched the MyPillow company in his late 40s, finding wild success throughout his 50s. Now at age 61, Lindell continues leading MyPillow while embarking on controversial political activism pursuits.
4. Who is Mike Lindell’s children?
Mike Lindell has four children from his second marriage to an unnamed wife from 1993 to 2007. His children’s names are Heather Lueth, Lizzy Rogers, Darren Lindell, and Lacy Marie Lindell. After his divorce, Lindell said that his addiction and business drives negatively impacted his family life. Lindell keeps his children out of the public spotlight.
5. Who is Mike Lindell’s wife?
Mike Lindell is currently unmarried and single. His most recent marriage was in 2015 to Dallas Yocum, who had worked at MyPillow as an executive. However, Lindell and Yocum ended their marriage abruptly after just 30 days. Lindell was also previously married to Karen Dickey in the 1980s and had four children with his unnamed second wife during the 1990s and 2000s. As of late 2022 and early 2023, the businessman, political activist, and MyPillow CEO does not have a wife.